Three Contexts that turn a trading season into an offer, the keywords worth chasing, copy in your voice, and a channel plan you can run. A starting point, tuned by what you tell it.
For owner-operators running their own promotions across search, email, and ads.
Contexts
3
SEO Expert, Copywriter, Performance Marketer
How it works
A seasonal window is short and the offer is the whole game. Get the timing, the message, and the channel right and the quarter lands. Get them wrong and the stock sits until the next markdown, with the promotion spend already gone.
SEO Expert works from your product mix, geography, and current search visibility to name the keywords, pages, and offers most likely to capture demand inside the window. Copywriter writes message angles, landing page hooks, email directions, and ad-ready variations that stay inside the offer constraints you already use. Performance Marketer turns it into a practical plan with channel focus, timing, budget attention, and the assets you need, measured against whatever success actually is for you: revenue, leads, repeat customers, or foot traffic.
The campaign arrives as something you can execute this week rather than a document to think about. The copy already sounds like the business because your voice went in first.
Run it with
oi seo-expert+copywriter+performance-marketer help me plan a seasonal campaign that actually drives sales
What's inside
Each context carries its own private instructions. Add yours and the setup answers the way your work actually runs.
Contexts
This is a seasonal sales push for a small business. Use our product mix, geography, and current search visibility to focus on the keywords, pages, and offers most likely to capture demand during seasonal campaign windows.
Write in our brand voice and stay within the offer constraints and promotional guardrails we already use. I want message angles, landing page hooks, email directions, and ad-ready copy variations that feel consistent with the business.
Success here is measured by revenue, leads, repeat customers, or foot traffic depending on the offer. Turn campaigns into practical plans with channel focus, timing, budget attention, and the assets we need to execute them.
Releases
Shipped the seasonal campaign starter with search, copy, and channel Contexts, so a trading window turns into an executable plan in one pass instead of three separate briefs.
Aligns product, design, GTM, and engineering thinking on one feature launch in a single pass. Works from a pasted feature brief and the private instructions you add to each Context. Never fills a gap in the brief with an invented requirement.
Picks a date night that fits your suburb, your budget, and what your partner can actually eat. Works from your neighbourhood, dietary needs, budget, and the private instructions on the Context. Never suggests a venue that cannot handle the dietary need.
Tests a new market on evidence and numbers before you commit headcount to it. Works from your ACV, margin assumptions, customer profile, and the private instructions on each Context. Never presents an assumption as evidence.
Get started
Install it, connect your tools, and every context, workflow, and guardrail is ready in the clients your team already uses.
