A connected crew of Contexts, Workflows, and Guardrails that compiles GA4 and HubSpot performance into a report the business trusts, and turns ideas into briefs that already sound like the brand.
For marketing managers and content leads reporting to the business weekly.
Contexts
4
Campaign Performance Report, Content Brief Builder, SEO Content Strategist, Social Repurposer
Workflows
3
Weekly Performance Digest, Campaign Launch Checklist, Content Production Pipeline
Guardrails
3
On-Brand Voice & Claims, Approved Metrics Only, Compliance & Disclosure Guard
Pull GA4 and campaign metrics into a weekly summary with insights.
Turn a topic and audience into an SEO-aware content brief.
Enforce brand voice and block unverified product claims.
Report only from connected analytics sources — no fabricated numbers.
Compile GA4 and HubSpot metrics and post the digest.
Assemble assets, UTMs, and approvals before launch.
Google AnalyticsApproved GA4 reporting access via Google's hosted MCP.
HubSpotApproved marketing and CRM access through HubSpot MCP.
CanvaApproved design and brand-asset access through Canva MCP.
Marketing's credibility rests on two things: numbers the business trusts, and work that sounds like the brand. One invented metric in a report, or one claim the product cannot support, and the next report gets audited instead of read.
The Campaign Performance Report pulls GA4 and campaign metrics into a weekly summary with insight attached. The SEO Content Strategist reads traffic and search performance to recommend the topics worth writing, and the Content Brief Builder turns each into an SEO-aware brief. The Social Repurposer sizes a long-form asset per channel without losing the voice. The Weekly Performance Digest compiles and posts the numbers, the Campaign Launch Checklist assembles assets, UTMs, and approvals, and the Content Production Pipeline stages the finished package for review.
The weekly digest arrives without anyone rebuilding a spreadsheet. Briefs land in hours rather than at the end of a planning cycle. Nothing publishes carrying a claim or a number that cannot be sourced.
Pull GA4 and HubSpot metrics into a weekly performance summary with insights — every number traced to a connected source, none invented.
Turn a topic and audience into an SEO-aware content brief that carries the brand voice from the first draft.
An on-brand guardrail enforces voice and blocks unverified product claims, and an approved-metrics guardrail keeps reporting to connected sources only.
What drives the business: Marketing's credibility rests on two things: reporting numbers the business can trust, and shipping work that sounds like the brand. The moment a report includes an invented metric or a campaign drifts off voice or overstates a claim, trust — internal and regulatory — erodes fast. The economics favour speed with guardrails: compile performance from connected analytics rather than by hand, turn ideas into briefs in minutes, and never let a number or a claim ship that can't be sourced.
What's inside
The Campaign Performance Report compiles trustworthy numbers from GA4 and HubSpot, the Content Brief Builder and production pipeline turn ideas into on-brand assets, and the approved-metrics and on-brand guardrails sit on every output — so marketing ships faster without ever spending its credibility.
Contexts
Pull GA4 and campaign metrics into a weekly summary with insights.
Turn a topic and audience into an SEO-aware content brief.
Reads GA4 traffic and search performance to recommend the topics and updates most likely to move rankings, with the brief to match.
Turns a long-form asset into a set of on-brand social posts and email snippets, sized per channel and consistent in voice.
Workflows
Compile GA4 and HubSpot metrics and post the digest.
Assemble assets, UTMs, and approvals before launch.
Approved brief → draft written in brand voice → Canva assets assembled → the package staged for review with UTMs attached.
Guardrails
Enforce brand voice and block unverified product claims.
Report only from connected analytics sources — no fabricated numbers.
Blocks unsubstantiated superlatives and missing ad disclosures, keeping campaigns inside advertising-standards and consumer-law lines.
The numbers it moves
Every metric traced to connected analytics.
Topics to SEO-aware briefs in one pass.
Voice enforced before anything publishes.
Reporting limited to approved sources.
Connects to
Google AnalyticsGA4 reporting via Google's hosted MCP — the traffic and conversion truth behind every report.
HubSpotMarketing and CRM data through HubSpot MCP — campaigns, email, and pipeline in one place.
CanvaDesign and brand-asset access through Canva MCP to assemble on-brand creative.
MetaPaid social performance and audiences read alongside GA4 — so the report covers earned and paid in one place.
Releases
Shipped the reporting and content crew with the weekly digest, launch checklist, and production pipeline, so performance reporting and brief writing both stop being manual assembly.
Gets progress claims out by the monthly cut-off and prices variations before they vanish into scope. Works from Procore RFIs and the drawing register, MYOB cost codes, and Breadcrumb inductions. Never claims a variation without referenced scope evidence.
4 contexts · 3 workflows · 3 guardrailsHandles renewals, maintenance, and tenant correspondence at volume without a compliance slip. Works from PropertyMe tenancies and lease dates, the Xero trust ledger, and Tapi work orders. Never sends a notice that breaches your state's tenancy Act.
4 contexts · 3 workflows · 3 guardrailsTurns appraisals into signed mandates and enquiries into buyers, with every price traced to comps. Works from Zoho appraisal records, Domain sold prices, and realestate.com.au enquiries. Never quotes a price guide without verified comparable sales.
4 contexts · 3 workflows · 3 guardrailsGet started
Hand it last week's GA4 and read the digest it writes back.
